Pose: Your Personalized Fashion Mag

Try to imagine an app that’s something like Twitter, Pinterest, Instagram and Etsy all rolled into one. It would probably look like Pose.

Here’s an app that not only lets you share what you’re wearing with your friends and followers, it also affords brings you style inspiration courtesy of other users (including some celebs!), allows you to start conversations with other fashion fanatics, and best of all, allows you to shop the looks you love. Hit the jump and I’ll show you how it works.

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Setup

Getting started with Pose is a snap. You will need to sign in, which you can do either by logging in with your Facebook account, or by creating a Pose account using your email address. I chose the latter, so the app prompted me to also provide a username, password and “about me” information.

Sign in to Pose either with you Facebook account or via email.

Sign in to Pose either with you Facebook account or via email.

Of course, every good social networking app these days makes it a point to ask you to make some connections after signing up, so the very next thing the Pose app does is ask you to find friends via Facebook, Twitter and your address book. It also gives you the option of inviting friends to join via email and SMS.

Pose will initially recommend users for you to follow based on your sartorial interests.

Pose will initially recommend users for you to follow based on your sartorial interests.

Pose also guides you through a pop quiz of sorts, to discover your sartorial tastes and connect you with the top trendsetters who share your style. You’ll express your preferences, like whether or not you choose to wear pastels versus bold colors, and whether you like to accessorize with jewelry or with your makeup.

Stream

Under the Stream tab you’ll see a grid of style photos from users. Click on any one of these to get more information. For example, you can see which user submitted the snapshot — click on the username to view his or her profile, including the number of poses submitted, number of followers and more. From the snapshot page you can also leave a comment on the outfit for him or her, or share the snapshot.

Click on any image under your Stream tab to learn more about the user, plus the clothes he or she is wearing in the photo.

Click on any image under your Stream tab to learn more about the user, plus the clothes he or she is wearing in the photo.

The tags are a really smart feature. Under any user snapshot you can see the labels the user has given for the items he or she is wearing in the photo. Clicking on any one of these tags (which appear just below the snapshot) will turn it purple and also indicate on the actual photo the item the person is wearing.

For simple outfits, the tagging feature may be kind of a moot point (jeans, shirt, heels, necklace, clutch, done) — but say the snapshot is of a gal’s arm party, which consists of seven different bangles. In the latter scenario, the tagging feature is priceless if you’ve fallen in love with a specific piece of jewelry and just have to know who makes it.

Discover

This is where the magic happens. Under the Discover tab you’ll find some secondary tabs: featured, shop, popular and people. Here’s a quick primer on what’s what:

  • Featured – a grid of images reflecting inspiration and outfits from Pose’s most stylish posers
  • Shop – a grid of images featuring styles you can buy so that you can steal their style
  • Popular – a grid of images that have received the most “loves”
  • People – a list of users that Pose is recommending to you
Under the Discover tab you'll find the option for shopping other users' most awesome looks.

Under the Discover tab you’ll find the option for shopping other users’ most awesome looks.

While the other tabs are fairly self-explanatory, I wanted to clarify the Shop tab. Once you select it, you’ll see a grid of up-for-grabs fashions. Click on any snapshot that strikes your fancy. After deciding there’s something featured that you just can’t live without, click Shop — a list of all the items tagged will appear, and you can tap on any one to be taken to the webpage where it can be purchased. (Don’t you just love instant gratification like that?)

Other

Pose also provides notifications, ranging from software updates to special offers from retailers and more. Click on any one under the Inbox tab for more info. These could be messages from other users, e-blasts for online shops that are having sales, or notices from Pose announcing updates.

From your Profile tab you can view the number of poses you’ve posted, the number of poses you’ve loved, the number of loves you’ve received, your number of followers, and the number of people you’re following, plus settings. Under settings you can find/invite friends and change your settings for your profile, sharing, privacy and other usually important stuff.

Under Profile view all your important statistics, plus access a whole slew of settings.

Under Profile view all your important statistics, plus access a whole slew of settings.

The middle tab in Pose is the camera button, which you can use to take a photo of yourself and tag the items you’re wearing. It’s not mandatory, of course — you could just use the app to gain style inspiration without sharing some of your own with other users, but then that’s kind of missing the point. Just as soon as I plot out some killer ensembles I’ll be sharing photograph evidence of my own attempts at fashion enlightenment. (Friend me. We can struggle together.)

Conclusion

Pose is a great app for keeping your creative juices flowing when trying to decide what to wear and for what occasion. Plus, for anyone who’s obsessed with finding the latest looks, the in-app shopping feature is pretty excellent. I see myself exploring this app a lot further, albeit only when I have the time (and funds!) to spare.


Summary

Share and discover style trends and inspiration with other users.

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