Failure to market your business properly can cost you dearly in the modern market place. But marketing your business badly can cost you even more so it’s essential that you get it right. Nowadays, mobile technology allows the possibility of managing your marketing campaigns anywhere which is essential if you are to respond to market needs and demands 24-7. Fortunately there are some great marketing automation apps for iPhone and software that can automate and supercharge your marketing efforts so that your business stands out from the crowd.
Marketing automation software for iPhone can streamline marketing processes, operations and enables you to monitor your efforts more closely at any time of day. What’s more, most iPhone marketing automation software is based in the cloud, so you can sync your marketing efforts across multiple devices and computers. These SaaS marketing automation solutions have changed the game for iPhone marketing apps, enabling a new level of accessibility in marketing.
We’ve picked out some of the best marketing automation apps for iPhone, which will not only enhance your marketing efforts but are enjoyable to use, too. All are based off of SaaS solutions so you’ll need a subscription to use them, but the apps themselves are generally free to download.
HubSpot is an all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all your online marketing activities such as blogging, email marketing, and social media marketing.
You can also use HubSpot to create landing pages and calls-to-action, as well as to get SEO tips. Furthermore, HubSpot acts as a content management system enabling you to update your website content, optimize it for search, and adjust it for mobile.
HubSpot makes for a great marketing software for iPad, and the app allows you take care of analytics, contacts, social media, and connecting with prospects. There’s good push notification support, allowing you to get alerted of social stream matches based on specific leads, or notifications of new leads when they come in.
Price: From $200 per month
AutoPilot for iPhone is a powerful and elegant marketing automation software for iOS which makes marketing more visual to marketers and sales teams.
AutoPilot is aimed more at medium to small businesses and sits somewhere between a simple email marketing software and a high-end automation solution. AutoPilot is a multi-channel marketing application that improves customer relationship management, customer acquisition, and bottom line growth from your iOS device.
Autopilot enables you to capture leads from forms, personalize and automate emails, view visitor events in real-time and nurture marketing databases. The result should be a higher return on investments due to better marketing insights and powerful reporting tools which help formulate better marketing campaigns.
Price: From $4 per month
Infusionsoft Mobile covers four essential areas – project management, customer relationship management, marketing and automation. The most impressive thing about Infusionsoft is that almost all of its marketing capabilities and processes are automated.
This is highly effective when applied to email marketing as Infusionsoft can automatically send users email reminders about products, releases and promotions. Because Infusionsoft also focuses on customer relationship management, it also brings your marketing efforts closer to your customer demands, problems and requirements so that you can deliver what they want more effectively.
The same applies to its project management capabilities which allow you to better manage your entire operation including marketing efforts so that it is more in tune with your overall business. This makes it a smart choice for iPhone marketing automation.
Price: From $199 per month
Constant Contact is an excellent iPhone marketing automation app which makes it easy to manage marketing campaigns on the move. Constant Contact ensures that you stay in touch with customers, members, and clients and enables you to create and manage emails in one place.
Constant Contact gives you a lot of power to track the progress of your emails on your iPhone, track who clicked, opened, and forwarded emails, view who clicked each link (and even when) and see opt-outs and bounces. You can also switch between multiple accounts very easily.
If you need something that puts a lot of focus on managing your marketing contacts, Constant Contact also allows you to add new contacts, edit or remove existing contacts and manage your contact lists with ease.
Price: From $15 per month
MailChimp for iPhone is one of the most popular web email marketing solutions available for iPhone and gives you total control and transparency over campaigns, email tracking, click-through rates, reports, subscribers and un-subscribers. MailChimp for iPhone allows you to create your own templates abut also choose from many custom designs and campaigns.
MailChimp offers a lot of this for free too up to a certain number of emails and subscribers although serious enterprises and businesses will need to subscribe to one of MailChimp’s plans.
MailChimp looks great and you can extend it beyond your iPhone by plugging into with other business software through its plentiful integrations. MailChimp looks good, is easy to use and is ideal for those starting out in email marketing on iPhone.
Evergage on the Go is the mobile companion to Evergage which is a powerful and easy to use marketing application. Evergage allows you to track and manage your Evergage personalization campaigns from anywhere including the ability to Check Campaign Status, Access Campaign Statistics, Pause or Unpause Evergage Campaigns and View Reports
Evergage believes that personalization is the future of digital marketing and that marketers need to understand audiences and respond in real time with the most relevant content and campaigns. This is only effective when you’ve got access on the move and the Evergage platform allows marketers to increase engagement and conversions through real-time personalization and analysis of statistics.
Evergage on the Go helps you build more productive and closer relationships with customers that should ultimately result in more conversions.
Price: On request
These are some of the best iPhone marketing automation apps to make sure you’re reaching the right customers at the right time with the right message. What do you think? Which marketing software do you use on your iPhone? Let us know below. For more information, check out GetApp’s ranking of cloud-based marketing automation software, GetRank.
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