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Instagram has become a phenomonom. It’s really quite rare that a service gains such a wide adoption that it becomes a household name. As someone who spends a large part of his day reading and writing about the technology industry, i’m no stranger to a lot of lesser-known apps (i.e., one’s my friends probably wouldn’t have heard of). Instagram is different; my Facebook stream is littered with Instagram shots, and I see people every day taking photos with the app.

Facebook clearly recognised the Instagram team were onto something when they bought the app for a billion dollars. A day or so ago, Facebook released Facebook Camera, a brand new app that is probably going to be the future of Instagram. (more…)